Why it matters: AMD's new AV1 encoder and fully unlocked encode sessions will allow Radeon RX 7000 series GPUs to compete directly against Nvidia RTX GPUs and Intel Arc Alchemist GPUs in the streaming space. Allowing gamers and content creators to game, record, and stream high quality video all at the same time on a single graphics card.
In a nutshell: Google just released AV1 3.5, the newest version of the video-encoding technology, which threatens to be a major player in the content and media industry. The codec now has much more efficient CPU encoding, and hardware support is growing too.
Video playback is one common case scenario where efficiency is crucial and where a lengthy battery life is an infrequently found godsend. But what you may not realize is that the video player itself, and the format your videos are encoded in, can also have an impact on power consumption.